Trends on social media platforms are constantly evolving as new topics, hashtags, and ideas gain popularity.
By keeping an eye on upcoming trends and exploring how you can contribute quality content related to those trends, you have an opportunity to expand your audience and engage new followers.
But how to find new trends?
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A few tools and resources can help uncover trends that are starting to gain traction but haven’t fully taken off yet, here’s my pick:
Exploding Topics is a powerful tool that acts as a fortune teller for those looking to stay ahead of the curve in identifying emerging market trends, popular topics, and business ideas before they hit the mainstream.
It’s perfect for small business owners, content creators, and investors, offering a peek into future trends and enabling them to make strategic decisions, develop innovative products, and create captivating content.
Navigating through Exploding Topics is simple, thanks to its user-friendly dashboard. I like how you need two or three clicks to find the information you need: just find a category and a timeframe, and you are ready to dig!
It presents a digest format of explosive topics from various industries, regions, and timeframes, allowing users to gain insights quickly and efficiently.
Even those with limited technical skills can easily explore and analyze trends, making it an excellent resource for a broad audience.
At Exploding Topics, there are two versions available: a Free version and a Pro version. The Pro version costs more, but it provides detailed insights and advanced features.
Professionals who seek in-depth trend analysis and a competitive edge in their respective fields will find it worth the investment.
Google Trends is a dynamic and powerful tool that provides insights into what people are searching for on Google. It’s an excellent resource for anyone who understands market trends and wants to create popular content.
Google Trends is indispensable for small business owners aiming to understand their customer base better and identify customer pain points. It helps in making strategic decisions, developing effective marketing strategies, and spotting profitable trends.
By leveraging Google Trends, companies and content creators can stay ahead of the curve, ensuring their content ideas are relevant and their products are in line with current market demands. Whether you are looking for popular topics, viral content, or industry reports, Google Trends is a reliable resource for proactive trend discovery strategies.
Users find Google Trends to be straightforward and user-friendly, with well-understood graphics and a simple interface. It’s praised for its ease of use, making it a go-to tool for quick insights into current trends and consumer behavior. Is trend reposts are particularly handy for preparing presentations and offer a clear picture of what to expect regarding market behavior.
Google Trends is available for free, making it accessible for anyone looking to gain insights into current market trends and consumer behavior.
Glimpse is an analytic tool that allows users to discover and target fresh popular trends before they become mainstream. It is particularly beneficial for those looking to stay ahead of competitors and create effective social media strategies.
Glimpse offers a user-friendly experience, providing access to the world’s largest trend platform, updated daily. Users can easily navigate through various categories and receive real-time search alerts on trending keywords, ensuring they never miss out on relevant trends.
Glimpse offers a free sign-up option, allowing users to get trend reports to their e-mail.
Once you’ve uncovered potential trends, validate the opportunities by researching:
This comprehensive check helps determine if a trend is worth pursuing or too saturated. It can also inspire new content types and formats.
With validated trends, you can create helpful, engaging content that positions you as a thought leader. Consider:
Promote your content using platforms like YouTube and TikTok, Facebook and Discord groups, and followings you’ve built.
Monitor engagement and continue contributing as interest grows. Over time, you can develop expertise that draws in new audiences.
Tracking key metrics like followers gained, link clicks, shares or comments provides feedback on how effectively trends work for you. Pay attention to spikes that correspond to covering emerging subjects.
As platforms and interests evolve, continuously refine your process of uncovering trends, creating aligned content, and promoting conversations.
With practice, leveraging emerging trends can become a highly profitable approach for sustainable social and audience growth.
By proactively monitoring Tools like Exploding Topics and Google Trends, validating opportunities, and strategically contributing valuable, on-trend content, you can tap into conversations as interest rises rather than peaking.
This wider window of engagement opportunities can expose your expertise and community to an entirely new set of potential followers.
Hey, I’m Kirill, and I love technology. I created RushTechHub.com to help people understand things that seem to be complicated. I write about various topics, such as new apps and exciting AI advancements, and try to provide easy-to-understand insights.
Disclosure: This post may contain affiliate links, and if you decide to buy any of the promoted products, I may receive a commission at no additional cost to you. By doing this, I might feel more inspired to continue writing on this blog. You can read our affiliate disclosure in our privacy policy.
Gone are the days of guessing which topics will resonate. Exploding Topics identifies emerging trends, so your content stays ahead of the curve.
This in-depth review covers its data-driven capabilities for identifying explosive trends across industries.
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